Collaborative Design Practice / Task 4: Testing the end product and iterative designs

25/06/2024 - 02/07/2024 / (Week 10 - Week 11)
Derin / 0354969 / Design in Creative Media
GCD 62204 / COLLABORATIVE DESIGN PRACTICE
Task 4: Testing the end product and iterative designs



INSTRUCTIONS

   

Task 4: Testing the end product and iterative designs - Group (20%)
Your group will rigorously test the complete product using the best solutions identified during the prototyping phase. This is the final stage but in an iterative process, the results generated during this testing phase will be used to redefine one or more problems form an understanding of the users, the conditions of use, how people think, behave and feel, and to empathise.Alterations and refinements are made in order to rule out problematic solutions and derive a deep understanding of the product and its users as much as possible.

Deadline:
Week 11


TASK 4

Pitch Video (Hungry Step-Family)

There were feedback given by the client's which was adjusted by Sejin while my part was okay yo go with. Additionally, there have been changes made to the app showcase section. We decide to create a storyline for the app navigation with the updated UI/UX.

STORYLINE

HOMEOWNER

Homepage
Click on the arrow and go to "Notification". After exploring it, go to "My Booking", then go back to home. Scroll through the categories.
Services
Click on the HVAC, click the filter, and scroll through the services. Click on the first service option. Click on the contractor profile, then go back. Go to the Reviews, click on the filter, scroll through the ratings, click 'Back to Top'. Press back and click buy from one of the lists.

CONTRACTOR
Homepage
Click on "Edit Service Page", scroll down and click on "Page Preview". Then, press "Back" and "Save". Click "Notification", go back. Click on "Customer Reviews", go back. Click on your profile on top right corner, then go to Edit. Scroll, save,go back to menu. Then, go to message box, click on the first one and..........
END

Sejin was in charge in our group's app prototype while I focused on the MBTIC's.

 

Website Video (MBTIC3)

The clients have informed each team of their selected outcomes for finalization. Our pitch video has been chosen to serve as the website video for MBTIC3 groups' microsite. Consequently, for the final task, we will collaborate among the three teams to finalize the selected outcomes for the client by week 11. This collaboration aims to ensure cohesiveness and consistency in the client’s brand, despite the outcomes being prototyped and designed by different teams.

We have contacted the MBTIC3 team, and based on my understanding, the changes for the pitch video are as follows:

  • Replacement of the current app showcase with MBTIC3's app
  • Adjustment of the logo to MBTIC3's design
  • Incorporation of MBTIC3's mascot into the video

Additionally, we have received suggestions from MBTIC3's website PIC.


Fig 1.0 MBTIC3's Suggestions

 

Following the suggestions, we implemented the recommended changes accordingly. Sejin focused on her assigned parts, while I worked on mine. We divided tasks, with me concentrating on the website video and Sejin on our pitch video.

One of the initial changes I made was integrating the mascot into the pitch video. While this addition wasn't part of the suggestions, we found it fitting to include. Our concept involves having the mascot narrate the pitch video.

Fig 1.1 Implementing the mascot

I also made changes to the hand vectors originally holding the phone, replacing them with MBTIC3's vectors. I used the vectors from MBTIC3's resources (which were used for stickers) and adjusted them to fit the scene appropriately.

Fig 1.2 Hand vector

Fig 1.3 Hand vector 2


As for the app showcase section, we had prepared a storyline for the app navigation as well as a script:

STORYLINE

h = homeowner, c = contractor

Homepage [ h&c ]
Starting from the homeowner's homepage, it scrolls all the way down. Afterwards, it switches to the contractor's homepage and scroll down, then open navigation bar.

Find pros [ h ]
At homeowner's side, showcase the algorithm and click find pros afterwards, which leads to its own page. From there can navigate through the contractor's services and check their profile as well as the abouts and reviews.

Profile [ c ]
Showcase the overall page then go to 'Public Profile', then go back to the Profile menu to go to the 'Portfolio' section.

Project page [ h ]
From the homepage, click on the second navigation button which leads to the project page. Scroll a bit and press 'Service Requested' and then, to 'Preview'.

Community [ h&c ]

From the inspiration section, click on the first post, then go back, switch to discussion panel.


SCRIPT

Homepage: QuantoCube, your one stop to the best for your home, connects homeowners and contractors seamlessly.

Find pros: We streamline the entire experience, ensuring transparency in pricing and service quality!

Profile: Homeowners can learn more about the contractor's expertise and connect easily.

Project page: Managing ongoing projects and requests is easier on customers and service providers alike!

Community: It's a place to connect, learn, and collaborate with others in the QuantoCube community.

 

After finalizing the storyline, I proceeded to record the app showcase and imported the videos into After Effects. I adjusted the Region of Interest to scale the composition to fit the screen size. This step was crucial for later exporting and adjusting the composition to fit the screen of the phone mockup using the 'Corner Pin' effect, which only works on unmasked compositions. To have the recording composition move with the phone mockup, I used the Parent & Link feature.

Fig 1.4 Recordings of the app showcase

Fig 1.5 Parent & Link

 

I also added the mascots to this segment of the video. Additionally, I replaced the handshaking sequence with their mascot and removed our final vector animation scene to achieve a cohesive closure for the website video.

Fig 1.6 App showcase

Fig 1.7 Handshake

Final Outcome

Pitch Video

 
Fig 2.0 Hungry Step-Family's Final Outcome for Pitch Video

 Website Video


Fig 2.1 MBTIC3's Final Outcome for Website Video

Presentation Slides




FEEDBACK

MBTIC3's Feedback:
  • Considering changing "Best Technician / Trusted Technician in Koogle" to our 2D / 3D contractor’s for better engagement.
  • Bold styling may enhance the impact of "Don’t Worry."
  • The final scene where the mascots shake hands appears too dark against a white background. The PIC has updated the PNG and uploaded it to the same drive.
  • A smaller final logo animation could be more engaging.
  • Perhaps avoid abrupt transitions; instead, stack elements together and use opacity for smoother transitions.
  • The transitions between scenes can be smoother; viewers should easily follow the transition to the next scene, possibly making the mascot smaller to focus more on the app.
  • The mascot could gradually shrink while emphasizing the problem at hand.
  • The jump at 0:57 seems abrupt, possibly due to the absence of a soundtrack, but I enjoyed the transition from our sticker to the 3D mascot.

General Feedback:
We seem to be able to take criticism well and use it to improve our work and come up with good solutions, although the billboard area seems busy.



REFLECTION

I understand the importance of aligning our outcomes with the schedule for INNOFES, yet I found it challenging to adjust our work within the limited timeframe. With only one week available and multiple modules to manage simultaneously, adapting our initial art direction to match another group's direction was time-consuming and presented a significant challenge. Despite this, I successfully navigated through these obstacles and gained valuable insights during this intense period.